Winning New Business

Title: Winning New Business

Author: Richard Denny

Binding: Hardcover

EAN: 9780749450090

Condition: Good

Please note: Below is a general description of how we classify our condition types. If you would like a more precise picture or have specific questions, please send us a message and we will be happy to look into it for you.

Condition descriptions:
- As New: Hardly any signs of use, almost as new.
- Good: May show minor signs of use, such as some discoloration or a name on the endpapers, but generally no underlining or notes in the text.
- Fair: Book in fair condition. May show signs of use, such as discoloration, reading creases in spine, underlinings, notes, light soiling at edges, dog-ears, or a crooked spine.
- New: Book is new.

Description:
Winning New Business is the book for everyone who needs to know the skills of successful selling but lacks the training - or the courage - to sell effectively. Make no mistake, these days everyone in business is expected to be a sales person, whether they work in the sales team or not. With the growth in concepts like 'total marketing', 'living the brand', and 'customer relationship management', the need for everyone in business to maximize sales and profitability is paramount. Written by richard denny - one of the world's most renowned sales gurus - Winning New Business takes the fear out of selling, showing you just what to do and how to do it. in true denny style, he motivates and inspires from the first page until the last, giving you the ability and the confidence to succeed. Bursting with industry insight and drawing on examples from TV's top gear to Muhammad Ali, Denny gives you the techniques and tactics you need to help you maximize your sales performance, whatever your role in the company.